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Download e-book for iPad: Aktuelle Herausforderungen für forschende deutsche by Christine Richter

By Christine Richter

Akademische Arbeit aus dem Jahr 2007 im Fachbereich VWL - Gesundheitsökonomie, notice: 1,0, Universität Bayreuth, Sprache: Deutsch, summary: Diese Arbeit beschäftigt sich mit der Frage, auf welche Weise verschiedene Determinanten die Arbeitsweise der Pharmaindustrie verändern und welche Herausforderungen damit einhergehen. Dabei sollen untern anderem die gesetzlichen Rahmenbedingungen des deutschen Pharmamarktes, die Blockbuster-Strategie, die Kosten-Nutzenbewertung bei der Arzneimittel-Zulassung, der Marktanteilswettbewerb mit Generika-Herstellern und die zunehmende Patentenemanzipation berücksichtigt werden.

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Aktuelle Herausforderungen für forschende deutsche Pharmaunternehmen (German Edition) by Christine Richter


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